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Maryland Department of Commerce

How We Position Maryland

A big part of what Commerce does is tell Maryland’s story to the businesses, investors and talent we want to attract. We make the case for why Maryland is a place to grow, invest, live and work, built around four strengths that set the state apart.

What Sets Maryland Apart

Maryland’s value proposition is built around four core strengths that shape how we position the state to businesses, investors and talent.

  • Top Talent & Workforce

    One of the nation’s most educated, STEM-ready and diverse workforces, with a strong concentration of highly skilled and security-cleared talent.

  • Strategic Location and Connectivity

    At the heart of the Mid-Atlantic, with access to the federal government and Washington, D.C., the Port of Baltimore, major airports and markets across the East Coast.

  • Innovation and Industry Leadership

    A powerful concentration of federal research labs, universities and innovative industries, including life sciences, cybersecurity, aerospace and quantum.

  • Quality of Life

    Strong schools and healthcare, vibrant communities, culture and history, and access to everything from cities and waterfronts to mountains and outdoor recreation.

How We Bring Maryland's Story to Market

Commerce promotes Maryland to different audiences through dedicated marketing programs and websites.